Is 40 the New Age of Fitness?

Updated: Mar 18, 2019


According to Sport England, the strongest increase in sports participation in the past decade has been among the 45-54 age group.


So what makes you suddenly start exercising as middle age hits, is it for health reasons, weight loss?

In this blog, John Withinshaw gives us an insight into one of his client's' reasons for getting in shape. If you're feeling middle-aged, lethargic, full of excuses, struggling to keep up with the kids, then this is a must read for you.


If you have a family, there’s nothing worse than not being able to enjoy the kids growing up. Whether this means getting stuck in playing outside with them, having the energy for teenagers' tantrums, being a taxi driver, supervisor, homework helper, disciplinarian and/or friend and confidant, - kids take a lot of work, time and effort.

Meet my client, Mr Toby Cockcroft...


Toby is a 43 year-old family and business man who made the decision to put his health high up on his priority list. He came to JDW Fitness with a goal to tap into his hidden abilities, strengthen his weaknesses and become the ultimate example to his family. Toby understands that time is precious and therefore wants to be in the kind of shape that ensures the time he does spend with his family and business is of the highest quality. Within Toby’s training is his desire to increase his strength and here he is doing a 115kg deadlift (Toby hadn’t previously done anything like this until January this year).

It just proves it’s never too late to learn new things and change your life. I really enjoy working with this guy, every session is awesome. I really respect this kind of thinking, he's doing this for his own benefit, but also for his family and his business. It is more than possible for you to become fitter and stronger than a large percentage of people half your age, and possibly fitter and stronger than you've ever been before. You could have the ability to move better, be more flexible, run further, lift heavier (and make far fewer involuntary noises when you so much as get out of a chair, off the sofa or out of a car).

More and more people in the over 40 bracket are starting to realise that now is the time to do something about their health and you could join them. Statistics are showing that the over-40s are taking on much more serious physical challenges than ever before - triathlons, marathons, Iron Man, Ultra races, you name it, the over 40's are at it.

Of course, these types of events don't have to be on your radar to get fit and healthy.

It's never too late to start, whatever your aspirations may be. Sometimes the goal only needs to be to make the second half of your life as awesome as possible, be the very best version of yourself, push "old father" time backwards and be the epitome of a super hero to your children. All the rest falls into place after that.

In Fitness & In Health John ‘Don’t Stop Me Now’ Withinshaw

44 Years Old and quite possibly in the BEST SHAPE OF MY LIFE

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